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Call us in London: +44 (0) 20 7434 7388
Our focus
The sending of huge volumes of spam on a world-wide scale has made the email broadcasting business a complex one. As a consequence, the ISPs are designing increasingly stringent filtering and blocking procedures. Although it is easier than ever before to send vast quantities of emails, it is also becoming increasingly difficult to ensure they are received in the recipients' inboxes.
With 8 years' experience and many tens of billions of emails sent since it’s launch, MailPerformance puts its excellent reputation and technical quality at your disposal to ensure you one of the best delivery rates in Europe.
A team dedicated to deliverability
MailPerformance has a team of experts to advise on maximising the deliverability of your email marketing campaigns.
Our technical responsibilities
Official partner of Return Path Certification
Return Path Certification is the ultimate deliverability programme.
This programme, also known as the white list, is based on authentication protocols together with the maintenance of a good reputation of the IP addresses from which the emails are sent. Once certification has been obtained, when an email is sent, the ISP or receiving domain checks if the IP is listed in the Return Path white list. If so, the email is delivered to the recipient's inbox and no longer risks being classified as spam.
MailPerformance provides you with the expertise and supervision necessary to bring your database and email marketing strategy in line with Return Path certification. Our deliverability team will support you throughout the application process and beyond.
In addition to advanced deliverability technology provision, MailPerformance offers a comprehensive range of audit services to significantly improve your email marketing delivery rates.