• Account Management
• Database Management
• Digital Campaign Management
• Forms Implementation
• Broadcasting and Deliverability
• Statistics

Account Management

	Single account	Multi account	Web Services
Account supervision
Account management (creation, suspension, deletion)
Generation of multi-campaign statistical reports
Activity monitoring view
Access administration
Creation of unlimited users
Creation of groups, unlimited roles
Personalised auto-login URL

Top

Database Management

	Single account	Multi account	Web Services
Database population
Manual import/export
Automatic import/export
Real-time import/export via MPRemote web services
Automatic error detection
Acquisition of receipients via forms managed by MailPerformance
Segmentation and counts
Search and segmentation on chosen criteria
Search and segmentation on behavioural criteria
Automatic generation of segments from filters
Triggered email and SMS send rules on entry to a segment and/or at D+x

Top

Digital Campaign Management

	Single account	Multi account	Web Services
Linked campaigns: email, SMS, forms
Integrated workflow validation
Creation, scheduling and execution of a campaign in less than 10 steps (integrated HTML editor)
Campaign replication
Simple or advanced personalisation:   •  Texts, HTML links, images   •  Subject line   •  Sender's name   •  Reply-to address
Automatic link tracking
Hosting of images on MailPerformance servers
Dynamic generation of messages on segmentation criteria or management rules
Measurements and configuration of Customer Contact Frequency
Evaluate the effectiveness of your campaigns with Split-Testing
Voice email
Personalised bar codes
Anti-phishing certification
Automatic management of unsubscription by medium

Top

Forms Implementation

	Single account	Multi account	Web Services
Forms
Single or multi-topic registration and subscription
Single or multi-topic unsubscription
Temporary unsubscription
Profile modification
Forward to a friend / refer a friend
Questionnaire
Survey/Quiz
Micro-site

Top

Broadcasting and Deliverability

	Single account	Multi account	Web Services
Multi-part mailshot
Multilingual mailshot
Mailshot scheduling
Choice of sending speed
Maximum 3 million emails/hour
Triggering of an SMS campaign on clicking or opening of an email
Personalisation of the Mail From and tracking URLs
Automatic management of non-deliverables
Option of configuring bounce rules
Up-to-date architecture
Feedback loops with the main ISPs
Participation in authentication programme (Sender-ID, JMRPP, Domain Key, etc.)
Member of the Sender Score Receiver Alliance (Return Path)
Official partner in the Sender Score Certified accreditation programme

Top

Statistics

	Single account	Multi account	Web Services
Full archiving of actions by recipients (opens, clicks, etc.)
Retrieval and update of performance indicators every hour (Single clickers, clicks, opens, reactivity rate, etc.)
Automatic management of non-deliverables, anti-spam filters, unsubscribes, etc.
Aggregated and segmented results
Cross campaign performance analysis
Analysis of links and groups of links
View of the most effective links in your emailshot
Automatic management of non-deliveries
View of the most effective fields (click) in your emailshot
ROI measurement
Multi-dimensional analysis
Analysis of multi-campaign and multi-account statistics

Top